Anne Bekema
Profile
Anne represents a variety of national and international clients in the field of media & entertainment, the creative and cultural sector, science and technology, as well as consumer brands.
Her clients value her analytical skills, sector knowledge and the outside perspective she brings to the table.
Anne regularly advises public figures and companies regarding reputation management. She is highly experienced in guiding and protecting her clients’ interests in case of publicity-sensitive investigations and proceedings and in expertly managing the communication with stakeholders.
Anne often speaks and publishes about her areas of expertise. Besides practising law, she is also a member of the supervisory board of the Plastic Soup Foundation.
Representative Cases
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International scientific research
Advising Microsoft in a complex multijurisdictional matter concerning high-profile scientific research & technology.
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Moral rights architect
Representing the famous Dutch architect Wim Quist in legal proceedings concerning his copyrights and moral rights regarding one of his signature buildings.
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Press publications
Representation and advice to VPRO concerning allegations regarding press publications and TV programs.
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Daily sparring partner on IP and advertising matters
Sparring partner and representation of McDonald’s in a variety of trademark, copyright and advertising related matters.
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Damages of the audiovisual industry caused by illegal downloads
Representation of a collective rights society representing the television industry, against the Dutch government in respect of damages caused by illegal downloading.
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Trademark litigation for Unilever
Representing Unilever in multijurisdictional trademark litigation about the validity and infringement of one of its consumer beauty brands.
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Litigation concerning integrity investigation
Representing Amsterdam UMC and others in proceedings related to scientific integrity investigations, reputation and copyrights.
Professional Affiliations
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BMM • Benelux Association for Trademarks and Designs
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AIPPI • The International Association for the Protection of Intellectual Property
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VvA • Association for Copyright Law
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VIEPA • Association of Intellectual Property Litigation Lawyers
Publications
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Photo copyright and damages
‘Photo copyright and damage assessment’ (in Dutch), AMI 2019/6.
Registration
In the Netherlands Bar’s register of legal practice areas (rechtsgebiedenregister), Anne Bekema has registered ‘Intellectual Property Law’ as her legal practice area. Based on this registration, Anne is required to obtain ten training credits per calendar year in this legal practice area in accordance with the standards set by the Netherlands Bar.
